Data Enrichment: add value to your data

What is Data Enrichment?

Data enrichment refers to the process of merging third-party data from external authoritative sources with an existing database to complete, correct, update or enhance the records in your database. Think of it as filling in the blanks in your dataset or adding color to a black and white photograph, where the additional details provide a clearer, more comprehensive view of the subject matter. This enriched data can then be used to make more informed decisions, improve customer engagement, and ultimately drive business growth.

How to Enrich Data?

Enriching data is a multi-step process that involves identifying the gaps or inadequacies in your existing data, finding reliable external sources of the additional information required, and then integrating this information with your current datasets. The most critical component in this process is the matching software. It determines how effectively new records can be merged with your existing database. BoldData leverages state-of-the-art matching software based on machine learning, ensuring the highest match rates in the industry and making the enrichment process both accurate and efficient.

What is Enriched Data?

Enriched data is the output of the enrichment process. It is more complete, accurate, and informative than the raw data with which you started. This could include updating outdated contact information, adding demographic details to customer profiles, or appending financial records with the latest figures. Enriched data provides a richer foundation for analytics, helping businesses gain deeper insights into their operations and market dynamics.

Take advantage of our industry leading data enrichment services

We enrich your database with only the highest quality business data. Our industry leading database consists of 341 million companies worldwide. It welcomes more than 600,000 companies each month and is continually verified and updated for accuracy. The perfect source for data enrichment services. Our company’s data is sourced from reputable public outlets, including Chamber of Commerces and Statistics Offices. This commitment to utilizing authoritative sources ensures the accuracy and reliability of the information we provide, allowing us to offer our clients the most up-to-date and credible data available.

Data enriching for global companies

Picture this: A bustling office, a CRM system overloaded with data, and a sales team facing the challenges of low-quality information. In an era where the quantity of data is overwhelming, the quality of that data is often compromised. That’s where BoldData steps in, armed with a cutting-edge solution that guarantees the highest match rates to our extensive worldwide company database, housing a staggering 340 million companies.

Matching, you see, is the cornerstone of data enrichment. Without robust match rates, you’re bound to miss out on a substantial portion of valuable data. At BoldData, we understand the importance of completeness, accuracy, and reliability. We’ve harnessed the power of machine learning and combined it with our comprehensive global coverage of all companies to offer you the most advanced data enrichment service available to global businesses.

Our fancy software, driven by machine learning, excels at ensuring that your data is not only complete but also accurate and reliable. We bridge the gap between your existing data and the rich information you need to make informed decisions and fuel your growth.

GDPR proof data

Data enrichment processes can be set up to optimize for compliance with GDPR, do-not-call lists and any other regulatory requirements. This ensures that your data is not only accurate and complete but also legal. Even if regulations change in the future, ongoing enrichment can preserve the utility of the data. Laws like the European Union’s GDPR have imposed limits on what types of customer data can be stored, and for how long. If you don’t have mechanisms in place to scrub your databases and bring your datasets into compliance, your only options are to discard potentially valuable data or risk subjecting yourself to fines and penalties. All BoldData’s databases are accreditated and approved by the Data Driven Marketing Association. Have peace of mind and secure yourself from privacy and telecommunication issues by using GDPR proof certified data for enrichment.

Custom advice by data-enrichment experts

Enriched data can introduce distractions and confusion, so it’s counterproductive to enrich existing data with additional information that isn’t necessary for your purposes. Enrichment should always serve segmentation—and vice versa. The more you can restrict and “tighten” your data sets to focus on specific target segments, the more ROI you’ll realize on your data enrichment activities.That’s why our data experts will make a tailor advice before we start the data enriching services.